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Are You Getting in the Way of Your Own SEO Success?

Category: SEO  Posted by: Nick Stamoulis on 12/14/2011 11:35:13 AM  respond

There are many things that determine the overall success of an SEO campaign that we can’t control. The Google algorithm looks at over 200 different ranking signals when determining where a site will fall in the SERP, and we still don’t know exactly how much weight is given to each of the various components. White hat SEO guidelines work with what we do know about more...

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Most Searched Terms of 2011

Category: SEO  Posted by: Vince Vizzaccaro follow on Twitter on 12/13/2011 10:47:56 AM  respond

According to Bing searches, 2011 was the year of musical superstars, continued celebrity fascination, saving money, concern for human tragedy and new royalty. From rising stars and weddings to intense trials and natural disasters more...

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On Page SEO Factors to Not Forget

Category: SEO  Posted by: Vince Vizzaccaro follow on Twitter on 12/7/2011 8:22:02 AM  1 comments

By Paul M. V more...
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Facebook Reveals How They Track Their Users

Category: Privacy  Posted by: Nicole Malik on 12/1/2011 4:35:52 PM  2 comments

For the first time, Facebook has revealed details about how it tracks users across the web.

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How Google Panda Has Impacted SEO for Newer Businesses

Category: SEO  Posted by: Vince Vizzaccaro follow on Twitter on 11/23/2011 10:15:19 AM  1 comments

By Chris London at SEO-News

I'm sure most SEO's have already read several articles about how to recover from the Google Panda or Farmer updates, many of which seem to be the same generic "10 SEO Facts" everyone should know moving forward. For those who remain in the dark about the Panda updates, in short, they have been very effective at weeding out sites with crappy content as well as keyword rich domains with crappy content. I'm not going to regurgitate the same information about quality and relevancy mattering more than ever, because it always has mattered. For Google, trust and authority have always be more...
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Google May Penalize Ad Heavy Pages

Category: SEO  Posted by: Nicole Malik on 11/11/2011 4:52:30 PM  respond

Ever encountered an ad-heavy page, where you struggle to find the actual content on that page? Google’s looking at penalizing those in its search results.

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Less Copyright Liability Boosts Cloud Computing Investment

Category: Cloud  Posted by: Nicole Malik on 11/10/2011 4:39:06 PM  respond

A new study has found that protection against copyright liability increased investment in cloud computing.

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Are You a Victim of the 5 Biggest SEO Content Myths?

Category: SEO  Posted by: Vince Vizzaccaro follow on Twitter on 11/9/2011 2:41:34 PM  1 comments

By Nicole Beckett - SEO-News

Publishing great SEO content is harder than you might think. After all, you need content that wows readers, teaches them something new, and convinces them th more...
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3 Things to Consider When Building Your Blog on a Separate Domain

Category: SEO  Posted by: Nick Stamoulis on 11/9/2011 1:40:12 PM  1 comments

In my 12+ years as an SEO consultant, I have never worked with a client that couldn’t benefit from creating a business blog. The numerous benefits of business blogging have been repeated on dozens (if not hundreds) of SEO and Internet marketing blogs across the blogosphere, but I’ve noticed that very few blog posts talk about one of the first steps in developing a business blog—should it be on a separate domain or your current website? I more...
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Cloud Computing Is the Place to Be

Category: Cloud  Posted by: Nicole Malik on 10/31/2011 4:32:29 PM  respond

The cloud is no longer just a buzz word, it’s a part of our daily lives.

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Four Key Ways to Introduce The Cloud Into Your Business Strategy

Category: Cloud  Posted by: Nicole Malik on 10/25/2011 4:53:25 PM  respond

Cloud computing is not one size fits all. Here are four ways to effectively integrate the cloud into your organization.

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7 Advantages to Cloud Computing for SMB

Category: Cloud  Posted by: Nicole Malik on 10/21/2011 4:38:34 PM  1 comments

Whether you are just starting out or your business is more mature, cloud software and services can help you cut costs while also freeing up your time so you can concentrate on doing what you do best - running your business.
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Why Web Stats Matter

Category: Analytics  Posted by: Nicole Malik on 10/20/2011 7:41:53 PM  respond

The value of website statistics is obvious, right? You need to know how many people are visiting your site in order to properly direct your efforts. That’s elementary, but also only the beginning.

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Are Clouds Going Green?

Category: Cloud  Posted by: Nicole Malik on 10/19/2011 10:31:24 PM  respond

Cloud computing energy consumption is a source of much debate.

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Google engineer calls Google+ a "pathetic afterthought" and "knee-jerk reaction"

Category: Social Media  Posted by: Vince Vizzaccaro follow on Twitter on 10/12/2011 3:24:40 PM  respond

By Ed Bott

Summary: A Google software engineer who accidentally broadcast a 4,578-word rant about the company’s failings saved his toughest criticism for the Google+ more...

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3 Tips to Understand Your Online Competition

Category: SEO  Posted by: Nick Stamoulis on 10/11/2011 12:52:05 PM  respond

The Internet is a highly competitive landscape, made even more competitive because just about every site owner knows a little bit of SEO (at least!) to help make their site that much more appealing to search engines and searchers alike. If you want to create an SEO campaign that is going to help position your site well in the search engines, attract mor more...

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U.S. Gov't Pressing Google to Hand Over WikiLeak Supporter's Email Info

Category: Privacy  Posted by: Nicole Malik on 10/10/2011 9:30:52 PM  respond

The U.S. government has targeted a WikiLeaks volunteer using secret court orders that would force Google and Sonic, a small Internet provider, to hand over information from his email account, the Wall Street Journal reports.

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In Memoriam: Steve Jobs

Category: Marketing  Posted by: Nicole Malik on 10/5/2011 5:02:22 PM  1 comments

In Honor of the passing of Steve Jobs
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Unveiling of Google's New Circulars Ad Unit

Category: SEM  Posted by: Nicole Malik on 10/3/2011 4:37:57 PM  respond

Google is testing a new kind of ad unit called "Circulars," designed to mimic the full-page inserts traditionally found in newspapers.

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Brands and the New Facebook Timeline

Category: Social Media  Posted by: Nicole Malik on 9/30/2011 4:49:20 PM  respond

Facebook’s blockbuster announcements last week have already gotten marketers to rethink how they will use the platform, but what about their brand pages?

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Outdated Browsers Leave Many Enterprises Vulnerable To Attack

Category: Privacy  Posted by: Nicole Malik on 9/28/2011 8:39:41 PM  respond

Starting this month, a host of popular Web sites will warn users who are surfing the Web on outdated browsers.

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6 Ways for Brands to Master Tumblr

Category: Social Media  Posted by: Nicole Malik on 9/27/2011 10:24:05 PM  respond

Tumblr is a force of nature in the Internet ecosystem that cannot be ignored. That massive audience means opportunities for businesses to find fans and build brands.

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New Net Neutrality Rules Become Official

Category: Privacy  Posted by: Nicole Malik on 9/23/2011 5:04:37 PM  respond

The revised Net neutrality rules that the FCC approved in December became official on Friday when they entered the Federal Register. They will take effect on November 20.

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Twitter to Start Selling Political Ads

Category: Social Media  Posted by: Nicole Malik on 9/22/2011 2:03:24 PM  respond

Twitter, which just got into the advertising business last year, will start selling political ads this week.

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7 Things SEO Clients Need to Understand Before Starting Their SEO

Category: SEO  Posted by: Nick Stamoulis on 9/21/2011 3:08:58 PM  respond

So you finally decided to hire an SEO firm, fantastic! Maybe you’re just getting started with your SEO and are looking for someone to do the heavy lifting, or maybe you’ve been handling your site’s SEO for a while and need help taking it to the next level. Whatever the reason, you’re about to beco more...

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Facebook to Launch New Buttons: Read, Listened, Watched

Category: Social Media  Posted by: Nicole Malik on 9/19/2011 4:51:41 PM  2 comments

The cat is out of the bag that Facebook will introduce new buttons on the wall that will begin introducing some granularity to the "Like" concept.
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Bing Adds Adaptive Search

Category: Local Search  Posted by: Nicole Malik on 9/16/2011 4:42:18 PM  respond

Every search engine wants to be more relevant. However, what is relevant to you might not be relevant to someone else.

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Google+ vs. Facebook: Can Games save Google+?

Category: Social Media  Posted by: Vince Vizzaccaro follow on Twitter on 9/14/2011 3:45:59 PM  1 comments

Google+ at least did what Buzz and Orkut could not. It got off to an impressive start, made quite a bit of noise, and made Facebook look over its shoulder to see if this latest pursuer is legit. It achieved 25 million users in no time. But people started realizing that the biggest thing missing from Google+ is the one thing it truly needs to endure - critical mass.  Very few of the early adopters' friends were on Google+.  To grow this new social network, at a minimum they'd need to double the time they put into Facebook.  And, they started asking the o more...
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Promoted Tweets from Brands you DON'T Follow Now in Feeds

Category: Social Media  Posted by: Nicole Malik on 9/13/2011 4:13:18 PM  respond

Twitter is gifting its Promoted Tweets advertisers with wider distribution across the network, meaning you will start to see Promoted Tweets from brands you don’t follow starting Tuesday.

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Autocorrect into Oblivion

Category: Mobile Search  Posted by: Nicole Malik on 9/12/2011 9:59:05 PM  respond

For one Dallas start-up, though, a rather sneaky autocorrect issue is the cause of all of the ultimate discoverability issue: no one can find their new app.

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Google +1 Buttons Arrive on the Mobile Web

Category: Social Media  Posted by: Nicole Malik on 9/2/2011 1:35:54 PM  1 comments

Google +1 buttons are becoming more ubiquitous thanks to an update that carries them over to the mobile web.
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Mobile Ads Could Theoretically Absorb Online Display Spending This Year, But They Won’t

Category: Mobile Search  Posted by: Nicole Malik on 8/31/2011 4:48:02 PM  respond

With more than 600,000 apps available for an estimated 350 million Apple and Android mobile devices, it’s not difficult to see how mobile app advertising could soon eclipse online display advertising.

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Google Plusers are Younger & Richer Than the Facebook Crowd

Category: Social Media  Posted by: Nicole Malik on 8/29/2011 9:55:48 PM  respond

In a recent study released by comScore, searcher demographics showed some striking differences between those looking for Google+ vs. those looking for Facebook in July.

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Only 50% of US Adults Using Social Media

Category: Social Media  Posted by: Nicole Malik on 8/26/2011 4:49:42 PM  respond

Social media is not ubiquitous. In fact, says a Pew Internet survey released on Friday, just half of U.S. adults are logged on to sites like MySpace, Facebook or LinkedIn.

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Tweaking The Algorithm: Google Gives A Small Peek Behind The Curtains

Category: SEO  Posted by: Nicole Malik on 8/25/2011 11:33:14 PM  respond

One of the most common complaints critics (and competitors) have against Google is that the company — despite its numerous open products and initiatives — is very secretive about the countless algorithms that power its crown jewels, Google Search.

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Apple Loses Core as Steve Jobs Resigns

Category: Marketing  Posted by: Nicole Malik on 8/24/2011 4:35:40 PM  respond

Steve Jobs has resigned as CEO of Apple, he announced to the company's board of directors.

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5 Ways Merchants Can Start Utilizing Facebook Credits

Category: Social Media  Posted by: Nicole Malik on 8/23/2011 9:39:30 PM  respond

Facebook Credits are hot. More and more businesses — both large and small — are exploring how they can incorporate Facebook Credits into their overall social strategy.

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Vidyard: The New "YouTube" for Businesses

Category: Social Media  Posted by: Nicole Malik on 8/22/2011 8:49:07 PM  respond

Many businesses embed YouTube videos on their sites, but visitors can click through the video to YouTube and off the brand’s site. Enter Vidyard, which is launching today as an affordable way for businesses to host videos that can be viewed either on a landing page or via an embeddable player.

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How a Bad Site Can Kill Your Good SEO

Category: SEO  Posted by: Nick Stamoulis on 8/17/2011 12:30:53 PM  respond

If you’ve been around the marketing block once or twice, you’ve probably heard the old adage, “Nothing kills a bad product faster than good advertising.” A great advertising campaign builds up hype, awareness and expectations, but a bad product leaves your customers solely disappointed with their purchase; Hell hath no fury like a dissatisfied consumer. In today’s o more...

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Android Now On 150 Million Devices Worldwide

Category: Marketing  Posted by: Nicole Malik on 8/15/2011 4:55:15 PM  respond

Android now has a total of over 150 million activated devices worldwide.


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